Dubai, UAE, May 1st 2010 – Remember this name: Miriam Quevedo, for the best kept-secret in the haircare industry has finally landed in the Middle East at some of the most exclusive outlets, promising to dazzle even the most blasée of fashionistas with its incredible range of luxurious haircare products.
The brand's innovative approach to provide ‘global anti-aging care for hair' uses unique formulas of active ingredients, predominantly Caviar, reputed for its extremely powerful repairing and regenerating properties, due to its high contents of proteins, trace elements and vitamins.
Miriam Quevedo has developed a sought-after range of intensive hair care products, pioneering the latest anti-aging skincare technology fused with advanced haircare techniques. The results offer a sophisticated range comprising of the Intensive Anti-Aging Haircare Luxe Line with Extreme Caviar and the Haircare Luxe Line Sublime Gold. The exclusive line offers complete protection of any hair type, restoring elasticity and shine to make even Rapunzel green with envy!
Breaking new ground in the use of micronized 24K gold, The Gold Line includes high–tech active principles such as caviar, imperial orchid, green tea, organic argan oil and mineral complex, to enhance the silkiness of the hair, leaving them radiantly alive with a renewed youth.
With an ever expending presence at selected high end retail stores in many European countries as well as Russia, Miriam Quevedo is a young and dynamic brand whose ingenious haircare line has Dubai's trendsetters buzzing with eager anticipation.
Miriam Quevedo commented: ‘We are excited by the overwhelming response we have received since introducing the products to this market. The haircare sector is steadily expanding, as people are more and more concerned about the damaging effects the environment and pollution have on hair, as much as they do on skin. Our Hair Luxe Line is user-friendly and delivers immediate and noticeable results. We have no doubt the Middle East will soon become another important market for the brand, especially in the caring hands of Mitonia, our distributor for this region.'
Miriam Quevedo hair care:
Presentation: 250ml Bottle
Price: Ranging from 105 to 230 AED
Stockists: Iconic – Deira City Centre, Beauty Bay – Oasis Centre and Mirdiff City Centre, Saks Fifth Avenue - Burjuman Centre, Faces - Mall of the Emirates and Marina Mall Abu Dhabi
Distributor in the ME: Mitonia - Niche luxury cosmetic distributor